Overview

Digital Account Director Job at Dentsu Aegis Network – in Dublin, County Dublin

Job Description

Work with your direct team and dentsu wide colleagues to deliver best in class planning solutions that matches your client needs.


Job Title:
Digital Account Director

Job Description:
Your Main Areas of Responsibility & Accountability

Client Planning

Attend client briefing meetings and distil from the briefing sessions the client challenges and the role for dentsu services to deliver these challenges.

Construct overall media strategy in answer to the client brief

Translate client brief into detailed internal brief which is used to brief all dentsu specialist areas: Display, Paid Social, PPC, SEO etc.

Be the main contact with specialists as they ask questions around the brief.

Collate the specialist media plans into an overall composite plan with accompanying rationale . Liaise with all specialists to ensure all media plans are accurate.

Oversee any changes of strategy and media plan between client and specialists

Owner of client composite plan encompassing all relevant activity for a client

Client Management

Be the main point of contact for clients and have the ability to understand client requirements, assess if it is within scope, and decide the most effective way to answer the question.

Be able to answer client questions on all specialist areas (PPC, Display, Social, etc.) and only involve specialists with clients when there is a real need to do so.

Manage campaign analysis – working with your direct team (AM, AE) and all specialists.

Deliver strategic review of competitive activity, QBR presentations.

Team

Ensuring that teams are skilled up and resourced appropriately and supported with up-skilling as required

Ownership of delivery of Performance Development Reviews including development plans for direct reports; proactive identification and management of performance issues.

Operational Finance

Responsible for accurate and timely invoicing to clients

Responsibility for working with AMs and specialists to ensure media plans match MX and invoices are accurate

Delivering effective budget control for clients

The Knowledge & Skills Needed

Delivers through others

Influential

Great understanding of the array of services that DAN provides to clients

Ability to brief effectively and challenge responses

Builds credibility & client focused

Makes relationships count

Strategic rigour and viewpoint

Quality decision making

Commercial acumen

The Experience & Qualifications Needed

Strong marketing, media and communications concepts, models, skills, practices, tools, frameworks, etc

Strong understanding of holistic digital media concepts, propositions, Dentsu Aegis Media digital services

Lead medium client / team

Experience across relevant media, products and services

Strong planning experience

Location:
Dublin

Brand:
Iprospect

Time Type:
Full time

Contract Type:
Permanent

About Company

Company: Dentsu Aegis Network –

Company Location:  Dublin, County Dublin

About Dentsu Aegis Network -