Digital Marketeer Job at Randstad in Zürich, ZH
Are you able to quickly relate to the target audience and can you translate user data into customer needs?
Are you our new colleague? We’re looking for a Digital Marketeer for our Marketing team in Zurich Oerlikon.
To position yourself as a trustworthy business partner for internal stakeholders by
proactively aligning and coordinating business needs with the company strategy
creating qualified leads in line with the field organization
challenging commercial teams through facts
reporting end to end performance
To lead performance in the digital marketing field by:
Planning and producing relevant content in cooperation with communication, e-commerce, and leverage our global presence
Executing digital marketing incl. SEO, SEA, social media, display, inbound marketing, and email
Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Further develop, setup and execute marketing automation
Plan, execute and measure experiments and conversion tests
Optimize UX and improve the conversion rate
To manage the company website in strong cooperation with Randstad Holding
To increase customer engagement by defining, producing and executing a ‘Randstad customer engagement’ strategy across digital channels
To protect the Randstad brand by aligning digital channels in a consistent way
To develop and formalize digital marketing knowledge, procedures and best practices throughout the organization
Contracting and managing third parties, suppliers
To ensure keeping track of the latest trends and best practices in online marketing and measurement
What do we ask of you?
Experienced business partner. Proven ability to challenge, build consensus, and work effectively within a cross-departmental team; ability to translate business objectives into digital initiatives
Experience in producing, deploying, monitoring and optimizing digital campaigns against quality and financial targets. Preferably within an e-commerce (e. g. retail) environment
Experience with strategy development and optimization of web assets
Experience with producing and managing email marketing campaigns, marketing automation, CRM and data structuring/ acquisition.
Strong analytical skills
Pro-active and results-oriented attitude, comfortable with budget responsibility
Passion and drive to work in the ambiguous and volatile digital marketing environment
Generate impact based on expertise, market knowledge and willingness to serve internal customers
Skills & knowledge
Advanced skill in Google Analytics
Content management systems
Search Engine marketing
Marketing automation and ?technology
Randstad’s purpose is: supporting people and organizations in realizing their true potential. And this starts with making your work meaningful every day. It’s people-work at its best. Making work meaningful
So if you recognize yourself in the profile above, we gladly invite you to apply for this role.
Company Location: Zürich, ZH