Overview

Email Marketing Specialist Job at Randstad in Zug, ZG

Job Description

Jobdescription



Are you a dedicated Email Marketing Specialist looking for a new opportunity? Align Technologies offers a role in which you are responisble to promote their brand and engage the EMEA customers with company updates, product launches, events, promotions and campaigns. This is a full-time position, initially contracted for 9 months with a strong potential for a permanent role.

In this role you will report to the Director of Marketing Communications, EMEA and working in a small team of five. Based in Align’s brand new modern Headquarters, located in Rotkreuz.

PRIMARY DUTIES AND RESPONSIBILITIES

Creating and sending ad hoc emails to segmented customer groups

Running email marketing campaigns end-to-end to segmented customer groups

Working with data extensions, and applying segmentation based on predefined attributes and demographic data

Analyze email performance and suggest improvements

Creating A/B tests for campaign and deliverability optimisation

Managing and optimizing our modular email templates using graphics, personalization and advanced features

Collaborating with the graphic designer to improve the appearance layout of outputs

Proofreading emails for clarity, grammar and spelling

Ensuring emails follow industry policies and best practices

Supporting email campaigns by developing technical recommendations

Working closely together with Product and Commercial Marketing.

Functie-eisen

YOUR PROFILE

Bachelor’s degree in marketing, advertising, communications or business

2 years Marketing experience with a focus on email-marketing, deliverability and testing

Experience with high-level email deployment platforms, preferably Salesforce Marketing Cloud

Experience in email automation and journeys a plus

Excellent verbal, written, and interpersonal communication skills

Knowledge of HTML and CSS for responsive email design

Ability to work with minimal supervision and under deadline pressure

Manage many campaigns at once including different segmented messages

Data-driven thinking to analyse data through A/B testing and email optimisation

Ability to work alone or as part of a team

Efficient at managing competing demands including prioritization, responsiveness and keeping others informed

Fluent in English written & spoken mandatory

Fluency in other relevant European languages highly beneficial

If you want to learn more do not hesitate to call me and send your application in English today! Yours, Viktoria

About Company

Company: Randstad

Company Location:  Zug, ZG

About Randstad