SAINT LAURENT Social Media Coordinator M/W Job in Paris (75) at Groupe Kering –
ABOUT SAINT LAURENT
Founded in 1961, Yves Saint Laurent was the first couture house to introduce the concept of luxury prêt-à-porter in a 1966 collection called ‘Rive Gauche’, synonymous with youth and freedom. This shift represented a first critical step in the modernization of fashion and revolutionized the socio-cultural landscape.
In 1999, the luxury goods division of the Kering Group acquired Yves Saint Laurent and, under the creative direction of Anthony Vaccarello since April 2016, continues to position the house at the summit of the luxury universe.
Today, Saint Laurent collections include women’s and men’s ready-to-wear, shoes, handbags, small leather goods, jewelry, scarves, ties and eyewear.
We are currently seeking a Social Media Coordinator who will report to the Social Media Engagement Manager as part of our dynamic WW Digital Engagement team based in Paris.
We are looking for an energetic and self-motivated coordinator to support the Digital Engagement team, with the aim of elevating the brand. The objective is above all to provide support on the global social media planning (up to 7 channels) as well as on SCRM programs. To do so, you will work daily hand in hand with the Image, Merchandising, Analytics, Operations and Client teams.
Orchestrate a worldwide KPI-driven social media strategy
Work closely with Merchandising, Client, and Marketing teams to understand the business challenges and opportunities to create social media calendars
Assist in the development of social media marketing and placement strategies
Update global channels on a daily basis
Manage creative requests with the Corporate Image Department to develop and curate engaging content for social media platforms
Assist in the creation of written content
Lead the relationship with vendors and social media platform contacts
Maintain unified brand voice across different social media channels
Manage internal and confidential Saint Laurent missions: objectives, schedules, exchanges and budget monitoring
Higher education (Master’s Degree or equivalent) with a specialization in PR, Fashion, Social Media and a first experience in a related field.
Organized, with strong writing and analytical skills
Naturally autonomous, proactive and dynamic, able to blend in perfectly within a team.
Creative, with a strong ability to develop proposals and to synthesize information.
Able to manage priorities and adapt to tight planning constraints.
Proficient with Office and/or Google suite.
Knowledge of Figma software for mockuping is definitely a plus.
Previous experience in a PR, CRM or Marketing Department is a plus.
Strong communicator able to express yourself with ease in French and English (written and oral).
Saint Laurent is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs, and sexual orientation – enriches the workplace. It opens opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer, we welcome and consider applications from all qualified candidates, regardless of their background.
Yves Saint Laurent SAS
About the Company
Company: Groupe Kering –
Company Location: Paris (75)